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For your Joint & Bone Health
For your Heart Health
For Your Brain Health
For Women’s Health
For your General Health
| Our Unique History |
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Nature's Way was established in 1974 by a Jewish couple, Max and Irene Blaser, in America. | |
| • | Irene had been sickly growing up. As a result, she developed a keen interest in the link between proper nutrition and good health. | |
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Nature's Way was born out of Irene's conviction that the human body has the inherent ability to maintain its own health provided it receives the proper nutrition and care required. | |
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Not only did Max and Irene believe that the best nutrients to support and enhance the body's self-healing capabilities were those found in nature, they also painstakingly studied and combined the best of these ingredients to create unique formulas. The ingredients in each formula work synergistically to promote the health and proper functioning of each body system. | |
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Since that time, every effort has been made to balance the nutrients used in each Nature's Way product to ensure that the formulation is effective and remains as close to that of nature's as possible. | |
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| Our Philosophy |
| Nature's Way has a long-standing and well-established reputation for high-quality, high-potency and effective health supplements. This is achieved through our uncompromising commitment to three fundamental principles: | ||
| Naturally-Sourced Ingredients | ||
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Nature has an ageless ability of blessing us with an abundance of flora and fauna, which, when used appropriately, can help us achieve a better state of health. In keeping with the tradition started by Max and Irene Blaser, the founders of Nature's Way - only the best and purest ingredients from Mother Nature are used in our products. These include standardised herbal extracts and plant-derived compounds. |
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Artificial flavourings, artificial colours, preservatives, sugar, gluten, lactose and other undesirable ingredients are avoided. | |
| Science-Based Formulas | ||
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The people at Nature's Way conduct extensive and detailed research into ingredients, which have been evaluated in clinical studies. This helps guarantee these ingredients are safe and effective in promoting good health and in preventing and treating specific complaints. | |
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Nature's Way also sources ingredients that have had a long history of use in complementary medicine. The fact that they continue to be widely utilised today demonstrates their value in healing and overall well-being. | |
| • | All herbs used in Nature's Way products are standardised to the active ingredient. This involves identifying specific components in plants with proven therapeutic activity, which can be used to manufacture a consistent product. For instance, the active component in bilberry, which is beneficial for the eyes is known as the anthocyanosides. Accordingly, every single capsule of Nature's Way Optim-Eyes contains bilberry extract standardised to a guaranteed 13 mg of anthocyanosides so that you get exactly what you pay for. Some brands of health supplements avoid using standardised extracts at all or include only some in this form as they are significantly more expensive than non-standardised ones. |
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| Excellence in Quality | ||
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Nature's Way health supplements are manufactured in an Australian facility certified by the Therapeutic Goods Administration of Australia for Good Manufacturing Practices (GMP). | |
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We know haphazard operations cannot be permitted in the manufacture of products meant to restore or preserve health. We therefore follow stringent GMP guidelines for manufacturing - producing and testing all our health products under strictly controlled and monitored conditions. | |
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Exercising control is especially important in the manufacture of health supplements because of the complex and variable nature and the small quantity of active natural materials involved. This ensures that quality is built into our products so that our customers receive only the best. | |
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Strict procedures govern the entire production of our health supplements from start to finish, covering the use of raw materials, packaging, production process, quality control, environmental cleanliness, and storage conditions. | |
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While some brands of health supplements are shipped here in bulk and packed in a local facility - Nature's Way products are packed at source to maintain the freshness and purity of the products. | |
| At Nature's Way, excellence is the ultimate objective that overrides all other factors. Whatever needs to be done to attain the most beneficial product is done without question or compromise. This is Nature's Way's unswerving commitment - it is your guarantee of premium quality. | ||
| Nature's Way Today |
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Today, Nature's Way is marketed by Bayer Consumer Care, a leading over-the-counter healthcare products and nutritionals company. Bayer Consumer Care is among the top three companies in the global consumer health and wellness market. Some of the most trusted and recognisable brands in the world today come from Bayer. | ||
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With Bayer Consumer Care at its helm, Nature's Way is equipped with all the necessary resources to continue fulfilling its promise of providing high-quality, high-potency health supplements to help consumers lead healthier lifestyles. |
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Besides providing premium quality dietary supplements, Nature's Way also believes it is in the consumer's best interests to help them make informed choices about his or her own health. In this spirit, Nature's Way works to empower consumers with unbiased knowledge so that they can take proactive steps to look after their own health. | ||
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In this site, you will find useful health-related resources: tips on health, food, nutrition, exercise and healthy lifestyle habits. | ||
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